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【单选题】

Passage 4 In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant in San Bernadino, California. They carefully chose a busy corner for their location. They had run their own businesses for years, first a theater, then a barbecue(烤肉)restaurant, and then another drive-in. But in their new operation, they offered a new, shortened menu: French fries, hamburgers, and sodas. To this small selection they added one new concept: quick service, no waiters or waitresses, and no tips. Their hamburgers sold for fif cents. Cheese was another four cents. Their French fries and hamburgers had a remarkable uniformity, for the brothers had developed a strict routine for the preparation of their food, and they insisted on their cooks" sticking to their routine. Their new drive-in became incredibly popular, particularly for lunch. People drove up by the hundreds during the busy noontime. The self-service restaurant was so popular that the brothers had allowed ten copies of their restaurant to be opened. They were content with this modest success until they met Ray Kroc. Kroc was a salesman who met the McDonald brothers in 1954, when he was selling milk shake-mixing machines. He quickly saw the unique appeal of the brothers" fast-food restaurants and bought the right to franchise(特许经营)other copies of their restaurants. The agreement struck included the right to duplicate the menu. The equipment, even their red and white buildings with the golden arches(拱门). Today McDonald’s is really a household name. Its names for its sandwiches have come to mean hamburger in the decades since the day Ray Kroc watched people rush up to order fif-cent hamburgers. In 1976, McDonald’s had over $ 1 billion in total sales. Its first twenty-two years is one of the most incredible success stories in modern American business history. We may infer from this passage that________.

A.
Mac and Dick McDonald never became wealthy for they sold their idea to Kroc   
B.
The location the McDonalds chose was the only source of the great popularity of their drive-in
C.
Forty years ago there were numerous fast-food restaurants .
D.
Ray Kroc was a good businessman
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参考答案:
举一反三

【多选题】对于特许总部调研主要包括( )。

A.
加盟管理能力
B.
特许总部的办公场所和组织结构
C.
索要披露文件
D.
企业文化和财务状况

【单选题】The Knowledge Is Power Program, the most successful charter school (特许学校)network, has a new official name, KIPP, and a new approach to raising achievement for disadvantaged children. In its first deca...

A.
There will be less study opportunities for fifth-graders.
B.
The regular elementary schools will be out of business.
C.
The students will not be able to study independently.
D.
Educators do not have resource to help younger students.

【单选题】关于项目特许任务书,下列说法不正确的是()。

A.
六西格玛管理中,特许任务书是提供关于项目或问题书面指南的重要文件
B.
任务书包括进行项目的理由、目标、基本项目计划,范围和其他的考虑,以及角色职责的评价
C.
任务书的内容由倡导者和团队在改进(Improv阶段将更加精确地确定
D.
特许任务书通常随着DMAIC.项目的进展而不断完善

【单选题】Passage 4 In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant in San Bernadino, California. They carefully chose a busy corner for their location. They had run their own busines...

A.
Mac and Dick McDonald never became wealthy for they sold their idea to Kroc   
B.
The location the McDonalds chose was the only source of the great popularity of their drive-in
C.
Forty years ago there were numerous fast-food restaurants .
D.
Ray Kroc was a good businessman

【单选题】世界上第一家特许连锁店是

A.
胜家缝纫机公司
B.
大西洋与太平洋茶叶公司
C.
“ 不二家 ” 西点糕饼店
D.
沃尔玛
相关题目:
【多选题】对于特许总部调研主要包括( )。
A.
加盟管理能力
B.
特许总部的办公场所和组织结构
C.
索要披露文件
D.
企业文化和财务状况
【单选题】The Knowledge Is Power Program, the most successful charter school (特许学校)network, has a new official name, KIPP, and a new approach to raising achievement for disadvantaged children. In its first deca...
A.
There will be less study opportunities for fifth-graders.
B.
The regular elementary schools will be out of business.
C.
The students will not be able to study independently.
D.
Educators do not have resource to help younger students.
【单选题】关于项目特许任务书,下列说法不正确的是()。
A.
六西格玛管理中,特许任务书是提供关于项目或问题书面指南的重要文件
B.
任务书包括进行项目的理由、目标、基本项目计划,范围和其他的考虑,以及角色职责的评价
C.
任务书的内容由倡导者和团队在改进(Improv阶段将更加精确地确定
D.
特许任务书通常随着DMAIC.项目的进展而不断完善
【单选题】Passage 4 In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant in San Bernadino, California. They carefully chose a busy corner for their location. They had run their own busines...
A.
Mac and Dick McDonald never became wealthy for they sold their idea to Kroc   
B.
The location the McDonalds chose was the only source of the great popularity of their drive-in
C.
Forty years ago there were numerous fast-food restaurants .
D.
Ray Kroc was a good businessman
【单选题】世界上第一家特许连锁店是
A.
胜家缝纫机公司
B.
大西洋与太平洋茶叶公司
C.
“ 不二家 ” 西点糕饼店
D.
沃尔玛
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