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【单选题】

·Read the article below about packaging and labeling.
·Choose the correct word to fill each gap from A, B, C or D.
·For each question (21-30), mark one letter (A, B, C or D) on your Answer Sheet.
Packaging and labeling are both very important to a product, as most physical products have to be packaged and labeled. Both are thought to be an element of product strategy and many marketers even have called pachaing a fifth P.
The main concern in designing packages for products, especially for new (21) is true (22) industrial goods and appliances whose sales are made from display models. From the (23) of marketing, packaging is of vital importance in sales promotion. Sales are (24) by packages that are visible, informative, emotionally appealing, and workable.
Good packaging helps sell because (25) with high visibility are easier to find when they are displayed on store shelves. Design with good and useful information may help (26) customers and make them more (27) to decide to buy the goods.
The (28) factor in packaging refers to the image that consumers form after viewing a product.
(29) in packaging means that the container not only protects the product but is also easy to open and re-close, is readily stored, and has utility for secondary uses once the product is used up. For example, in China, some goods are packaged in a special container-a real cup, which can be used as a cup after the goods within are used up.
The label may be a tag attached to the product or an elaborate designed (30) that is part of the package. The label normally carries information about the brand name, manufacturer’s name and address, price, specifications, and so on.

A.
graphic
B.
line
C.
bar
D.
paper
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举一反三

【单选题】·Read the following article about a British businessman and the questions. ·For each question (15-20), mark one letter (A, B, C o r D) on your Answer Sheet. George Kamp is the kind of to...

A.
being able to persuade shareholders to accept his point of view.
B.
showing no sign of emotion when dealing with financial matters.
C.
proving to his rivals that he is a strong leader.
D.
giving orders and expecting others to obey them.
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【多选题】海堤是沿海岸修建的一种挡潮防浪、防止田地被淹没的堤防,是海岸防护的主要措施。海堤工程的特点是()
A.
具有挡潮防浪要求
B.
地基一般要求较坚硬
C.
大多需在水下施工
D.
海堤工程是一种护岸工程
【单选题】·Read the following article about a British businessman and the questions. ·For each question (15-20), mark one letter (A, B, C o r D) on your Answer Sheet. George Kamp is the kind of to...
A.
being able to persuade shareholders to accept his point of view.
B.
showing no sign of emotion when dealing with financial matters.
C.
proving to his rivals that he is a strong leader.
D.
giving orders and expecting others to obey them.
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